MRKT 35045 - Digital Marketing

3 Credit Hour(s)
This course will cover the major topics within digital marketing with a focus on analytics, but also including advertising, SEO/SEM, elements of html and landing page optimization, e-mail marketing and current best industry practices.
Fee Information: Lab fee may be required.
Prerequisite(s): ENGL 17000; MRKT 35010 with a C or better.